Activities are an important part of the event planning process. They provide networking opportunities for attendees as well as a fun, memorable event experience.
Determine what activities will be planned during the conference:
Select the types of activities you will plan:
- Group activities as part of the agenda
- Optional activities
- Team building
- Add-on (extra fee)
- Spouse-only
- Children’s activities
- Offsite Excursions
- Dine arounds
Research ideas for the activities, for example:
- Golf
- Tennis
- Swimming
- Spa
- Local attractions, tours and sights
- Shopping
- Sporting events
- Local shows, theatre and festivals
- Gambling
- Discos, clubs and lounges
- Restaurant outings and group meals
- Boating/Sailing
- Fishing
- Water skiing
- Snorkeling or scuba diving
- Walking and hiking paths
- Biking
- Horseback riding
- Skiing, snowboarding, ice skating and other winter sports
- Pool, table tennis and darts
- Card games and board games
- Shuffleboard
- Video games
Look at what activities have been provided in the past and what attendees might be interested in based on demographics and conference theme.
- Determine the budget for activities
- If activities are not part of the agenda, decide who will pay for them
- Determine how many people will be part of each activity
- Look at when the activity is to be held and how long it will last
- Decide if alternative activities will be scheduled and available
- Finalize activities, locations and timelines
- Select and hire vendors
Research options
- Obtain bids and information
- Compare prices
- Negotiate group rate
- Check references
- Check reservation and cancellation policy
- Sign contract
- Set up billing
Implement!
- Book transportation (be sure to include travel time in your plans)
- Arrange for entertainment
- Coorindate food and beverage
- Arrange for signage
- Book professionals for any lessons to be provided
- Organize any contests or tournaments that will be held, including prizes and awards
- Research costs for awards and prizes and have them approved by the client
- Ship awards and prizes to the venue
- Determine how people will register for the activities, and how confirmations will be sent
- Include activity fees, transportation and other information on registration site and conference materials
- Look into insurance if needed
- Ensure attendees sign waivers on any activities where accidents or injury could occur
Understanding your attendees will help you select the right type of activity. Pick a couple of archetype attendees and choose activities you know they would enjoy.
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